{"title":"Brain \u0026 Cognitive Health","description":"\u003cp\u003eOmega-3 oils, ginkgo, ashwagandha, rhodiola, L-theanine and mushroom extracts such as lion's mane, in capsules, liquid oils, tablets and gummies. Brands include Lamberts, Viridian, Solgar, Natures Aid, New Leaf and Wiley's Finest.\u003c\/p\u003e\n\u003ch2\u003eWhich nutrients have approved claims?\u003c\/h2\u003e\n\u003cp\u003eIodine, iron and zinc each contribute to normal cognitive function. Pantothenic acid contributes to normal mental performance. Several B vitamins, along with magnesium and vitamin C, contribute to normal psychological function and to the normal functioning of the nervous system.\u003c\/p\u003e\n\u003ch2\u003eWhat about omega-3?\u003c\/h2\u003e\n\u003cp\u003eDHA contributes to the maintenance of normal brain function. The approved claim applies to a daily intake of 250mg of DHA, so check the DHA figure on the label rather than the total fish oil weight - these are often very different numbers. Vegan algae-derived omega-3 supplies DHA too, and we stock several.\u003c\/p\u003e\n\u003ch2\u003eHerbs, mushrooms and amino acids\u003c\/h2\u003e\n\u003cp\u003eRhodiola, lion's mane, bacopa and ginkgo are all popular here, as is the amino acid L-theanine. None of these carries an authorised health claim in Great Britain, so you will not find us making one. Some herbal products hold a Traditional Herbal Registration based on long-standing use, and where that applies the details are printed on the pack.\u003c\/p\u003e\n\u003ch2\u003eWhen to see your GP\u003c\/h2\u003e\n\u003cp\u003eChanges in memory, concentration or mood that are new, persistent or worsening should be discussed with a doctor rather than managed with supplements. That is true at any age, and it matters more, not less, if the change has been gradual.\u003c\/p\u003e\n\u003cp\u003eFood supplements should not be used as a substitute for a varied and balanced diet and a healthy lifestyle.\u003c\/p\u003e","products":[{"product_id":"eye-q-chews-180-tablets","title":"Equazen Chews 180 Tablets","description":"\u003cul\u003e\n\u003cli\u003eEQUAZEN EYE Q CHEWS Eye Q has a higher ratio of EPA to DHA than other leading nutritional supplements.\u003c\/li\u003e\n\u003cli\u003eEquazen uses a unique marine fish oil that has significantly more EPA than DHA. This allows the EPA to function better, and gives it a more active role in helping to keep the eye and brain in an healthy functioning order.\u003c\/li\u003e\n\u003cli\u003eScientific studies have shown EPA plays a more important role in brain function than DHA.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Equazen","offers":[{"title":"Default Title","offer_id":45309616783674,"sku":"5060072600343","price":32.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331331371322.jpg?v=1785106688"},{"product_id":"a-vogel-ginkgo-biloba-100ml","title":"A Vogel Fresh Ginkgo Biloba Tincture 100ml - Memory Support","description":"\u003ch2\u003eA.Vogel Fresh Ginkgo Biloba Tincture - Memory Tree Extract\u003c\/h2\u003e\n\n\u003cp\u003eThis premium Ginkgo Biloba tincture is crafted from fresh green leaves harvested in spring from one of the oldest medicinal herbs known to mankind. Known traditionally as the memory tree, Ginkgo Biloba has been used for centuries to support cognitive function and circulation.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eA.VOGEL GINKGO BILOBA TINCTURE - also known as the memory tree.\u003c\/li\u003e\n\u003cli\u003eOne of the oldest medicinal herbs known to Man, the fresh green leaves of the Ginkgo Biloba tree are gathered in spring to create this beneficial tincture. A\u003c\/li\u003e\n\u003cli\u003elfred Vogel's own Ginkgo Biloba tree, planted on his return from Japan, was a daily source of fresh leaves which he carefully chewed as he grew older to absorb the valuable juices.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThis 100ml liquid tincture provides a concentrated form of Ginkgo Biloba extract, made using traditional methods from fresh plant material rather than dried herbs, ensuring optimal potency and bioavailability.\u003c\/p\u003e","brand":"A Vogel","offers":[{"title":"Default Title","offer_id":45309619208506,"sku":"7610313303632","price":23.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331332747578.jpg?v=1785107065"},{"product_id":"a-vogel-ginkgo-biloba-50ml","title":"A Vogel Ginkgo Biloba Fresh Leaf Tincture 50ml - Memory Support","description":"\u003ch2\u003eA.Vogel Ginkgo Biloba Fresh Leaf Tincture - Natural Memory Support\u003c\/h2\u003e\u003cp\u003eA.Vogel Ginkgo Biloba tincture harnesses the power of one of the oldest medicinal herbs known to mankind. This natural memory support supplement is crafted from fresh green Ginkgo Biloba leaves gathered in spring when their potency is at its peak.\u003c\/p\u003e\u003ch3\u003ePremium Fresh Leaf Formula\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eA.VOGEL GINKGO BILOBA TINCTURE - also known as the memory tree.\u003c\/li\u003e\n\u003cli\u003eOne of the oldest medicinal herbs known to Man, the fresh green leaves of the Ginkgo Biloba tree are gathered in spring to create this beneficial tincture. A\u003c\/li\u003e\n\u003cli\u003elfred Vogel's own Ginkgo Biloba tree, planted on his return from Japan, was a daily source of fresh leaves which he carefully chewed as he grew older to absorb the valuable juices.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis 50ml Ginkgo Biloba tincture represents A.Vogel's commitment to using fresh plant materials rather than dried herbs, ensuring maximum therapeutic benefit from this ancient botanical remedy.\u003c\/p\u003e","brand":"A Vogel","offers":[{"title":"Default Title","offer_id":45309619274042,"sku":"7610313303243","price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331332813114.jpg?v=1785107069"},{"product_id":"eye-q-400mg-60-caps","title":"Equazen 60 Capsules","description":"\u003cul\u003e\n\u003cli\u003eEquazen 400mg capsules have a higher ratio of EPA to DHA than other leading nutritional supplements.\u003c\/li\u003e\n\u003cli\u003eEquazen uses a unique marine fish oil that has significantly more EPA than DHA. This allows the EPA to function better, and gives it a more active role in helping to keep the eye and brain in healthy functioning order.\u003c\/li\u003e\n\u003cli\u003eScientific studies have shown EPA plays a more important role in brain function than DHA.\u003c\/li\u003e\n\u003cli\u003eNaturally sourced from sustainable fish stocks, free from artificial colourings \u0026amp; flavours.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Equazen","offers":[{"title":"Default Title","offer_id":45309621403962,"sku":"5015672104814","price":11.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331334943034.jpg?v=1785107197"},{"product_id":"equazen-400mg-180-caps","title":"Equazen 180 Capsules","description":"\u003cul\u003e\n\u003cli\u003eEquazen 400mg capsules have a higher ratio of EPA to DHA than other leading nutritional supplements.\u003c\/li\u003e\n\u003cli\u003eEquazen uses a unique marine fish oil that has significantly more EPA than DHA. This allows the EPA to function better, and gives it a more active role in helping to keep the eye and brain in healthy functioning order.\u003c\/li\u003e\n\u003cli\u003eScientific studies have shown EPA plays a more important role in brain function than DHA.\u003c\/li\u003e\n\u003cli\u003eNaturally sourced from sustainable fish stocks, free from artificial colourings \u0026amp; flavours. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Equazen","offers":[{"title":"Default Title","offer_id":45309621666106,"sku":"5015672484480","price":31.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331335205178.jpg?v=1785107218"},{"product_id":"red-kooga-ginkgo-biloba-and-ginseng-32-tabs","title":"Red Kooga Ginkgo Biloba \u0026 Ginseng 32 tabs","description":"\u003cul\u003e\n\u003cli\u003eRed Kooga Korean Ginseng \u0026amp; Ginkgo Biloba is formulated to help promote mental alertness and to help support healthy circulation to the extremities.\u003c\/li\u003e\n\u003cli\u003eGinseng is a clever little herb that helps promote vitality and maintain mental alertness.\u003c\/li\u003e\n\u003cli\u003eRed Kooga supplements contain high quality Panax Ginseng which has been used in the orient for thousands of years. Each ginseng plant matures for four to six years before being considered for use in Red Kooga.\u003c\/li\u003e\n\u003cli\u003eThe Ginkgo Biloba extract is standardised to guarantee the content of important glycolides and terpene, which are thought to provide beneficial effects.\u003c\/li\u003e\n\u003cli\u003eGinkgo Biloba helps maintain circulation to the extremities. 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It is in every plant and animal cell and dietary sources are unlikely to make up a deficiency.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eCoenzyme Q10's benefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCardiovascular health - it goes into the cells surrounding the heart and helps protect it\u003c\/li\u003e\n\u003cli\u003e-\u003c\/li\u003e\n\u003cli\u003e-\u003c\/li\u003e\n\u003cli\u003eCariomyopathy\u003c\/li\u003e\n\u003cli\u003eHeart -\u003c\/li\u003e\n\u003cli\u003eFatigue\u003c\/li\u003e\n\u003cli\u003eWeight control\u003c\/li\u003e\n\u003cli\u003eGum disease - sufferers have been found to have low CoQ10 levels\u003c\/li\u003e\n\u003cli\u003eImmune function\u003c\/li\u003e\n\u003cli\u003eSports nutrition\u003c\/li\u003e\n\u003cli\u003eAntioxidant protection\u003c\/li\u003e\n\u003cli\u003ePeople taking statins\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Solgar","offers":[{"title":"Default Title","offer_id":45309628547386,"sku":"33984009332","price":30.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331340218682.jpg?v=1785107463"},{"product_id":"natures-aid-cod-liver-oil-1000mg-180-caps","title":"Natures Aid Cod Liver Oil 1000mg 180 Capsules","description":"\u003cp\u003eCod Liver Oil is now probably one of the biggest selling supplements in Europe. It first became established in the fishing communities of Scotland, Iceland, Norway and Greenland several centuries ago where they used it to protect themselves against the rigour of the intense cold that they were exposed to.\u003c\/p\u003e\n\u003cp\u003eOur grandparents are fond of telling stories of taking their daily dose of Cod Liver Oil (CLO) to relieve such complaints as rheumatism, aching muscles and stiff joints.\u003c\/p\u003e\n\u003cp\u003eDuring the 1890s it was commonly used to treat rickets which affected 9 out of 10 malnourished children.\u003c\/p\u003e\n\u003cp\u003eIn the 1950s more research was carried out into the essential fatty acids Eicosapentaenoic Acid (EPA) and Docosahexaeonic Acid (DHA) contained in Cod Liver Oil and other oily fish. This research has led to the modern view of Cod Liver Oil as not only beneficial in such conditions as rheumatism but also as a benefit to the heart and circulatory system.\u003c\/p\u003e\n\u003cp\u003eThe Benefits of Cod Liver Oil:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlood flow - may be aided by EPA and DHA discouraging blood platelets from sticking together.\u003c\/li\u003e\n\u003cli\u003eBlood pressure - EPA and DHA may help reduce this.\u003c\/li\u003e\n\u003cli\u003eBones \u0026amp; teeth - require vitamin D to maintain their strength. Cod Liver Oil is a good source of vitamin D.\u003c\/li\u003e\n\u003cli\u003eVision - vitamin A is essential for the formation of visual purple (for night vision).\u003c\/li\u003e\n\u003cli\u003eHealthy skin and mucous membranes - CLO is rich in vitamin A; the large amount present is beneficial for skin and mucous membranes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCod Liver Oil contains:\u003c\/p\u003e\n\u003cp\u003eVitamin A which is essential for the immune system, bone growth, night vision, cellular growth, testicular and ovarian function.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Natures Aid","offers":[{"title":"Default Title","offer_id":45309629464890,"sku":"5023652511811","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331340775738.jpg?v=1785107487"},{"product_id":"natures-aid-cod-liver-oil-1000mg-90-caps","title":"Natures Aid Cod Liver Oil 1000mg 90 Capsules","description":"\u003cp\u003eCod Liver Oil is now probably one of the biggest selling supplements in Europe. It first became established in the fishing communities of Scotland, Iceland, Norway and Greenland several centuries ago where they used it to protect themselves against the rigour of the intense cold that they were exposed to.\u003c\/p\u003e\n\u003cp\u003eOur grandparents are fond of telling stories of taking their daily dose of Cod Liver Oil (CLO) to relieve such complaints as rheumatism, aching muscles and stiff joints.\u003c\/p\u003e\n\u003cp\u003eDuring the 1890s it was commonly used to treat rickets which affected 9 out of 10 malnourished children.\u003c\/p\u003e\n\u003cp\u003eIn the 1950s more research was carried out into the essential fatty acids Eicosapentaenoic Acid (EPA) and Docosahexaeonic Acid (DHA) contained in Cod Liver Oil and other oily fish. This research has led to the modern view of Cod Liver Oil as not only beneficial in such conditions as rheumatism but also as a benefit to the heart and circulatory system.\u003c\/p\u003e\n\u003cp\u003eThe Benefits of Cod Liver Oil:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlood flow - may be aided by EPA and DHA discouraging blood platelets from sticking together.\u003c\/li\u003e\n\u003cli\u003eBlood pressure - EPA and DHA may help reduce this.\u003c\/li\u003e\n\u003cli\u003eBones \u0026amp; teeth - require vitamin D to maintain their strength. Cod Liver Oil is a good source of vitamin D.\u003c\/li\u003e\n\u003cli\u003eVision - vitamin A is essential for the formation of visual purple (for night vision).\u003c\/li\u003e\n\u003cli\u003eHealthy skin and mucous membranes - CLO is rich in vitamin A; the large amount present is beneficial for skin and mucous membranes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCod Liver Oil contains:\u003c\/p\u003e\n\u003cp\u003eVitamin A which is essential for the immune system, bone growth, night vision, cellular growth, testicular and ovarian function.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Natures Aid","offers":[{"title":"Default Title","offer_id":45309629727034,"sku":"5023652510913","price":6.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331341037882.jpg?v=1785107513"},{"product_id":"natures-aid-complete-efa-omega-90-caps","title":"Natures Aid Complete EFA Omega 3, 6 \u0026 9 90 caps","description":"\u003cp\u003eThe rise in ‘fat free’ or ‘less than 5% fat’ foods has come about dur to the negative connotations surrounding the intake of fat in the diet. However, although it is true that our diets should not supply us with more than 30% of our calories as fat, there are certain fats that our bodies need to maintain good health. These essential fatty acids (EFAs) such as Omegas 3 and 6 cannot be made by our bodies. Omega-3 and Omega-6 are key components of nerves cells, cell membranes and prostaglandins (hormone like substances). Many modern diets are typically lacking in these EFAs and many people choose to top-up by supplementing.\u003c\/p\u003e\n\u003cp\u003eOur Complete EFA is sourced from small oily fish; Anchovies, Sardines and Pilchards from the South Pacific Ocean. We use only fish oil that have been molecularly distilled for purity, balanced with cold-pressed Flaxseed Oil and cold-pressed Starflower Oil. Our carefully crafted formulation contributes to the normal function of the heart with the beneficial effect obtained with a daily intake of 3 softgels. DHA from our fish oil also contributes to the maintenance of normal brain function and vision.\u003c\/p\u003e","brand":"Natures Aid","offers":[{"title":"Default Title","offer_id":45309629825338,"sku":"5023652203099","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331341136186.jpg?v=1785107519"},{"product_id":"natures-aid-fish-oil-1000mg-180-softgels","title":"Natures Aid Fish Oil 1000mg 240 Softgels","description":"\u003cpre\u003eNATURES AID FISH OIL CAPSULES\u003c\/pre\u003e\n\u003cp\u003eAlthough fish oils have been taken for many years by fishing communities, it is as recent as the 1960s when the full potential of fish oils was revealed. Two Danish scientists, Jorn Dyerberg and H.O. Bang travelled to Greenland to study Eskimos in their own environment. These two scientists discovered that although Eskimos ate large quantities of fat they did not suffer heart problems. This was attributed to the high proportion of fish in their diets and to the unique nature of the polyunsaturated essential fatty acids EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid) found in many cold-water fish.\u003c\/p\u003e\n\u003cp\u003eEssential fatty acids like EPA and DHA are termed 'essential' because they are needed by the body, but cannot be produced. They must be obtained from the diet or supplements.\u003c\/p\u003e","brand":"Natures Aid","offers":[{"title":"Default Title","offer_id":45309630054714,"sku":"5023652732407","price":15.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8132\/2554\/files\/8331341365562.jpg?v=1785107529"},{"product_id":"natures-aid-cod-liver-oil-550mg-120-caps","title":"Natures Aid Cod Liver Oil 550mg 120 Capsules","description":"\u003cp\u003eNATURES AID COD LIVER OIL\u003c\/p\u003e\n\u003cp\u003eCod Liver Oil is now probably one of the biggest selling supplements in Europe. It first became established in the fishing communities of Scotland, Iceland, Norway and Greenland several centuries ago where they used it to protect themselves against the rigour of the intense cold that they were exposed to. Our grandparents are fond of telling stories of taking their daily dose of Cod Liver Oil (CLO) to relieve such complaints as rheumatism, aching muscles and stiff joints. During the 1890s it was commonly used to treat rickets which affected 9 out of 10 malnourished children.\u003c\/p\u003e\n\u003cp\u003eIn the 1950s more research was carried out into the essential fatty acids Eicosapentaenoic Acid (EPA) and Docosahexaeonic Acid (DHA) contained in Cod Liver Oil and other oily fish. 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