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Attitude

Attitude makes plant and mineral-based household and laundry products, with a strong fragrance-free line aimed at sensitive skin and babies. The range includes Baby Laundry Liquid and Fragrance Free Washing Up Liquid. Free UK delivery on orders over £40 from Quickvit.

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Trusted by 35,000+ customers 35k customers
Rated 4.8 on Google & Trustpilot Rated 4.8
Free UK delivery over £40 Free shipping £40+

AttitudeLaundry Liquid x3 Baby No Frag 1050ml

Original price £12.99 - Original price £12.99
Original price
£12.99
£12.99 - £12.99
Current price £12.99

Baby laundry is a big part of any new parent's daily life. ATTITUDE fragrance-free laundry detergent provides a safe and effective way to clean bab...

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Original price £12.99 - Original price £12.99
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AttitudeFabric Softener Baby No Fragrance 1050ml

Original price £7.99 - Original price £7.99
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It's natural for parents to want to care for and protect their baby. Our all-natural baby fabric softener offers a safe alternative. Making clothes...

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Original price £7.99 - Original price £7.99
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AttitudeConditioner - Moisture Rich 473ml

Original price £10.99 - Original price £10.99
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£10.99
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Current price £10.99

Formulated with 98.5% naturally sourced ingredients, the vegan Moisture rich conditioner restores your hair's moisture. Its formula contains quinoa...

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Original price £10.99 - Original price £10.99
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AttitudeShampoo Color Protection 473ml

Original price £11.19 - Original price £11.19
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£11.19
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Current price £11.19

The vegan Colorlast shampoo is formulated with 97.8% naturally sourced ingredients*. Its formula contains pomegranate extract to reinvigorate the s...

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Original price £11.19 - Original price £11.19
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AttitudeShampoo - Moisture Rich 473ml

Original price £10.99 - Original price £10.99
Original price
£10.99
£10.99 - £10.99
Current price £10.99

Formulated with 97.8% naturally sourced ingredients*, our Moisture rich shampoo restores your hair's moisture. Its formula contains quinoa protein,...

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Original price £10.99 - Original price £10.99
Original price
£10.99
£10.99 - £10.99
Current price £10.99

AttitudeHand Soap - Lemon Leaves 473ml

Original price £7.99 - Original price £7.99
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ATTITUDE vegan Refreshing hand soap - lemon leaves gently cleanses your hands. Formulated with 98.9% naturally sourced ingredients* including lemon...

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Original price £7.99 - Original price £7.99
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AttitudeConditioner - Volume & Shine 240ml

Original price £11.19 - Original price £11.19
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Current price £11.19

The vegan Volume & shine conditioner, formulated with 98.6% naturally sourced ingredients* leaves hair feeling silky smooth. Its formula contai...

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Original price £11.19 - Original price £11.19
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AttitudeBody Lotion Pear Nectar 473ml

Original price £11.29 - Original price £11.29
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ATTITUDE's baby leaves Body Lotion - Pear Nectar moisturises their skin so they can grow, play and sleep as comfortably as possible. This lightweig...

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Original price £11.29 - Original price £11.29
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AttitudeShampoo & Wash Unscented 473ml

Original price £11.29 - Original price £11.29
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Make bath time naturally fun and foamy with ATTITUDE's baby leaves Hair & Body Wash. Designed for babies with odour and fragrance sensitivities...

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Original price £11.29 - Original price £11.29
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AttitudeAir Purifier - Apple & Basil 227g

Original price £7.39 - Original price £7.39
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  The ATTITUDE Nature + TechnologyTM Air Purifier - Green Apple & Basil combines natural ingredients like activated charcoal and essential oils...

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Original price £7.39 - Original price £7.39
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AttitudeDeodorant Super Leaves White Tea 85g

Original price £12.99 - Original price £12.99
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With its innovative plastic-free packaging made entirely of biodegradable cardboard, ATTITUDE tackles the plastic crisis and raises the bar. Plasti...

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Original price £12.99 - Original price £12.99
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Current price £12.99

Attitudebaby leaves Laundry Detergent - Pear Nectar 1L

Original price £12.99 - Original price £12.99
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ATTITUDE baby laundry detergent - pear nectar is specially formulated to gently clean your little one's clothes.Composed of naturally derived ingre...

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Original price £12.99 - Original price £12.99
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AttitudeShampoo - Volume & Shine 473ml

Original price £11.09 - Original price £11.09
Original price
£11.09
£11.09 - £11.09
Current price £11.09

Formulated with 97.9% naturally sourced ingredients*, the vegan Volume and shine shampoo gives your hair a boost. It contains soy protein to enhanc...

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Original price £11.09 - Original price £11.09
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AttitudeHand Soap - Olive Leaves 473ml

Original price £7.99 - Original price £7.99
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ATTITUDE vegan Soothing hand soap - olive leaves gently cleanses your hands. Formulated with 98.9% naturally sourced ingredients* including olive l...

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Original price £7.99 - Original price £7.99
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£7.99 - £7.99
Current price £7.99

AttitudeBody Wash - Nourishing 473ml

Original price £10.99 - Original price £10.99
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Current price £10.99

ATTITUDE vegan soothing shower gel - olive leaves gently cleanses your skin. It is formulated with 98.7% naturally sourced ingredients*, including ...

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Original price £10.99 - Original price £10.99
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AttitudeBody Wash - Regenerating 473ml

Original price £11.19 - Original price £11.19
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ATTITUDE vegan Refreshing shower gel - lemon leaves gently cleanses your skin. Formulated with 98.7% naturally sourced ingredients* including vitam...

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Original price £11.19 - Original price £11.19
Original price
£11.19
£11.19 - £11.19
Current price £11.19

AttitudeConditioner - Color Protection 473ml

Original price £10.99 - Original price £10.99
Original price
£10.99
£10.99 - £10.99
Current price £10.99

The vegan Colorlast conditioner is formulated with 98.5% naturally sourced ingredients*. Its formula contains pomegranate extract to reinvigorate t...

View full details
Original price £10.99 - Original price £10.99
Original price
£10.99
£10.99 - £10.99
Current price £10.99

AttitudeConditioner - Nourishing & Strengthening 473ml

Original price £11.19 - Original price £11.19
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Current price £11.19

The vegan Nourishing conditioner, formulated with 98.5% naturally sourced ingredients*, repairs and strengthens dry and damaged hair. Its formula c...

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Original price £11.19 - Original price £11.19
Original price
£11.19
£11.19 - £11.19
Current price £11.19

AttitudeSunscreen Face Stick Tinted 30 SPF 20g

Original price £17.29 - Original price £17.29
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Attitude Sunscreen Face Stick Tinted SPF 30 - 20g --- Product Overview Discover the ultimate in sun protection with the Attitude Sunscreen Face ...

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Original price £17.29 - Original price £17.29
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AttitudeSunscreen Stick Orange Blossom 30 SPF 60g

Original price £24.19 - Original price £24.19
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Attitude Sunscreen Stick - Orange Blossom Scent, SPF 30, 60g Product Overview: Introducing the Attitude Sunscreen Stick, a premium sun protection...

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Original price £24.19 - Original price £24.19
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AttitudeSunscreen Stick Unscented 30 SPF 60g

Original price £21.99 - Original price £21.99
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Current price £21.99

Attitude Sunscreen Stick - Unscented, SPF 30, 60g Product Overview: Introducing the Attitude Sunscreen Stick, a premium sun protection solution d...

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Original price £21.99 - Original price £21.99
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AttitudeHand Soap Watermelon / Coco 295ml

Original price £7.99 - Original price £7.99
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Current price £7.99

Ensure your little ones' hands are soft and sanitized with ATTITUDE little leaves Foaming Hand Soap - Watermelon & Coco. Your kids will love la...

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Original price £7.99 - Original price £7.99
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AttitudeLemon Deodorant Super Leaves 85g

Original price £12.99 - Original price £12.99
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Super Leaves solid deodorant - orange leaves is formulated with 99.5% naturally sourced ingredients* including baking soda to combat unwanted odour...

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Original price £12.99 - Original price £12.99
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AttitudeOrange Deodorant Super Leaves 85g

Original price £12.99 - Original price £12.99
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Current price £12.99

Super Leaves solid deodorant - orange leaves is formulated with 99.5% naturally sourced ingredients* including baking soda to combat unwanted odour...

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Original price £12.99 - Original price £12.99
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£12.99
£12.99 - £12.99
Current price £12.99
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AttitudeUnscented Deodorant 85g

Original price £12.99 - Original price £12.99
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Current price £12.99

With its innovative plastic-free packaging made entirely of biodegradable cardboard, ATTITUDE tackles the plastic crisis and raises the bar. Plasti...

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Original price £12.99 - Original price £12.99
Original price
£12.99
£12.99 - £12.99
Current price £12.99
Sold out

AttitudeDeodorant Super Leaves Olive Leaves 85g

Original price £12.99 - Original price £12.99
Original price
£12.99
£12.99 - £12.99
Current price £12.99

With its innovative plastic-free packaging made entirely of biodegradable cardboard, ATTITUDE tackles the plastic crisis and raises the bar. Plasti...

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Original price £12.99 - Original price £12.99
Original price
£12.99
£12.99 - £12.99
Current price £12.99
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AttitudeSuper leaves 2-in-1 Sports Men 473ml

Original price £9.99 - Original price £9.99
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Current price £9.99

ATTITUDE vegan shampoo & body wash - black willow and aspen is ideal for taking care of your scalp. Formulated with 97.6% naturally sourced ing...

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Original price £9.99 - Original price £9.99
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Current price £9.99
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AttitudeSunscreen Stick Kids Face 30 SPF 20g

Original price £15.99 - Original price £15.99
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Current price £15.99

Attitude Sunscreen Stick for Kids - SPF 30, 20g Product Overview: Introducing the Attitude Sunscreen Stick for Kids, a premium sun protection sol...

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Original price £15.99 - Original price £15.99
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AttitudeSunscreen Stick Kids Unscented 30 SPF 60g

Original price £24.19 - Original price £24.19
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Current price £24.19

Attitude Sunscreen Stick for Kids - Unscented, SPF 30, 60g Product Overview Introducing the Attitude Sunscreen Stick for Kids, a premium sun prot...

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Original price £24.19 - Original price £24.19
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Current price £24.19
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AttitudeSunscreen Stick Topical 30 SPF 60g

Original price £21.99 - Original price £21.99
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Current price £21.99

Attitude Sunscreen Stick - Topical Protection with SPF 30 (60g) Product Overview: Introducing the Attitude Sunscreen Stick, a premium solution fo...

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Original price £21.99 - Original price £21.99
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Current price £21.99
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Attitude makes household and personal care products from plant and mineral-based ingredients, with an unusually strong emphasis on fragrance-free formulations.

That focus is why the brand comes up so often with parents and with customers who react to conventional detergents. Ingredients are listed in full on every pack.

Laundry is the strongest part of the range, with baby laundry liquid and fabric softener in fragrance-free versions.

Elsewhere there is washing up liquid and other household cleaners, again with fragrance-free options where it matters most.

We have stocked household products for sensitive households since 1988, and the fragrance-free laundry lines are among the things customers most often struggle to find elsewhere.

  • Free UK delivery on orders over £40, with orders placed before midday Monday to Friday aimed for same-day dispatch.
  • Expert, impartial advice on 01323 928523, 9am–5pm Monday to Friday.

Fragrance free means no added perfume, which removes one of the more common causes of skin irritation from laundry. It does not guarantee no reaction, so check the ingredients if you have a diagnosed sensitivity.

Follow the dosing on the pack. If you are washing for a baby with eczema or reactive skin, an extra rinse cycle is often more effective than changing detergent again.

FAQ

Is Attitude suitable for babies?

There is a dedicated baby range, formulated fragrance free. Check the individual pack, and speak to your health visitor if your baby has a diagnosed skin condition.

What does fragrance free mean?

No added perfume. It removes a common irritant but does not guarantee that no one will react, so check the ingredients if you have a known allergy.

Are the products plant based?

They are made from plant and mineral-based ingredients, with the full list printed on each pack.

Is Attitude vegan and cruelty free?

Certifications are shown on each pack. We would point you to the current pack rather than give a blanket answer across the range.

How much laundry liquid should I use?

Follow the dosing on the bottle. Overdosing leaves residue on fabric, which is a common cause of irritation in itself.